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HAMBURGER AND THE ENVIRONMENT

Not only is ground beef a real "heart-clogger" compared to other cuts of "flesh" but producing just one 1/4 pound hamburger takes a toll on the environment.

For example, to produce just one quarter-pounder takes up to 100 gallons of water due to the massive amounts of irrigation necessary to raise beef cattle! In addition it takes up to 70% of the entire USA's grain harvest just to feed cattle and livestock each year while Third World countries may be going hungry!

Also to produce one quarter-pounder it takes 1/4 pound of top soil which is lost in the process to wind and rain erosion. Furthermore, it takes one cup of gas to produce just one "burger" and to top it off they are wrapped in paper products made from 100 year old trees and 40% of the earth's "old growth" forests may already be gone forever!

SUPPLEMENTAL SOURCE: ADBUSTERS MAGAZINE WINTER 1996

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